JOB REPORT / 41-2021 · 16 TASKS

Counter and Rental Clerks.

Can AI do the work of Counter and Rental Clerks?

Mostly it works alongside you. Here is what shifts, task by task.

YOUR EXPERIENCE MATTERS

How does this fit your work?

How many tasks do you use AI to assist with at work?

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Starting pointOur estimate

The mark shows what’s typical for this job.

The parts of your job AI can already do most of:

Compute charges for merchandise or services and receive payments
Answer telephones to provide information and receive orders
Keep records of transactions and of the number…

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A guided certificate program in AI-assisted Counter and Rental Clerks work. It covers the 13 AI-affected parts of your job and ends in a capstone a person reviews.

WHAT WE LOOKED AT

Your job, task by task.

13 of 16 tasks reviewed

This job has 16 core tasks. We went through 13 of them, one at a time.

Task by task, from the work Counter and Rental Clerks actually do. How we describe AI use in each task is our own read of it, not a measurement of whether AI can replace the job.

TASK 01
Compute charges for merchandise or services and receive payments.
AI DOES
Calculates totals, applies discounts, and processes standard payments automatically
YOU DO
Handle disputes, unusual pricing situations, and customer concerns with judgment
TASK 02
Answer telephones to provide information and receive orders.
AI DOES
Answers common questions, checks availability, and logs basic orders automatically
YOU DO
Handle tricky requests, unhappy customers, and judgment calls a script can't cover
TASK 03
Keep records of transactions and of the number of customers entering an establishment.
AI DOES
Logs sales, tallies customer entries, and generates reports automatically
YOU DO
Catch errors, handle edge cases, and keep the system running smoothly
TASK 04
Reserve items for requested times and keep records of items rented.
AI DOES
Checks availability, logs reservations, and updates rental records automatically
YOU DO
Handle tricky customer requests and special situations that need common sense
TASK 05
Prepare rental forms, obtaining customer signature and other information, such as required licenses.
AI DOES
Pre-fills rental forms, flags missing fields, and stores customer data automatically
YOU DO
Verify ID in person, get the actual signature, and answer customer questions on the spot
TASK 06
Receive orders for services, such as rentals, repairs, dry cleaning, and storage.
AI DOES
Logs order details, suggests options, and flags missing info
YOU DO
Read the customer, inspect items, and handle unusual requests in person
TASK 07
Rent items, arrange for provision of services to customers, and accept returns.
AI DOES
Handles reservations, processes payments, and flags overdue returns automatically
YOU DO
Inspect returned items, judge damage, and build trust with customers in person
TASK 08SOURCE-BACKED TASK
Recommend and provide advice on a wide variety of products and services.
AI DOES
Suggests products based on preferences and data
YOU DO
Build trust and read what they really need
About this analysis
40% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium
TASK 09
Allocate equipment to participants in sporting events or recreational activities.
AI DOES
Helps track inventory, check reservations, and flag what equipment is available
YOU DO
Physically hand out gear, check fit, and handle real-time participant needs in person
TASK 10SOURCE-BACKED TASK
Provide information about rental items, such as availability, operation, or description.
AI DOES
Checks inventory and pulls product specs instantly
YOU DO
Match the right item to their need
About this analysis
38% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium
TASK 11
Greet customers and discuss the type, quality, and quantity of merchandise sought for rental.
AI DOES
Suggests questions to ask customers and pulls up inventory details quickly
YOU DO
Read the customer's mood and build trust through real conversation
TASK 12SOURCE-BACKED TASK
Explain rental fees, policies, and procedures.
AI DOES
Generates explanations of standard fees and policies
YOU DO
Adapt to specific tenant concerns
About this analysis
27% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium
TASK 13SOURCE-BACKED TASK
Advise customers on use and care of merchandise.
AI DOES
Suggests care instructions and troubleshooting steps
YOU DO
Read customer needs and build trust
About this analysis
0% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium

START LEARNING AI

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AT A GLANCE

Occupation: Counter and Rental Clerks
SOC code: 41-2021
Tasks reviewed: 13 of 16

How we assess

PAY & OUTLOOK

Compare pay by state

Median pay (national): $41,300 · BLS OEWS 2025
Median pay (Colorado): $46,240 · BLS OEWS 2025
Employed (national): 400,810
Employed in Colorado: 13,900
Job outlook: +3.2% by 2034 · ~45,900 openings/yr

Wages from the U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics. National figures cover the United States. Job outlook is national.

How does this fit your work?

Earn a certificate in your job

Your job, task by task.

Compute charges for merchandise or services and receive payments.

Answer telephones to provide information and receive orders.

Keep records of transactions and of the number of customers entering an establishment.

Reserve items for requested times and keep records of items rented.

Prepare rental forms, obtaining customer signature and other information, such as required licenses.

Receive orders for services, such as rentals, repairs, dry cleaning, and storage.

Rent items, arrange for provision of services to customers, and accept returns.

Recommend and provide advice on a wide variety of products and services.

Allocate equipment to participants in sporting events or recreational activities.

Provide information about rental items, such as availability, operation, or description.

Greet customers and discuss the type, quality, and quantity of merchandise sought for rental.

Explain rental fees, policies, and procedures.

Advise customers on use and care of merchandise.

Practice AI.Use your judgment.

Practice AI.
Use your judgment.