JOB REPORT / 41-9022 · 33 TASKS

Real Estate Sales Agents.

Can AI do the work of Real Estate Sales Agents?

Mostly it works alongside you. Here is what shifts, task by task.

YOUR EXPERIENCE MATTERS

How does this fit your work?

How many tasks do you use AI to assist with at work?

Drag the dot. There’s no wrong answer; it starts at our estimate.

Starting pointOur estimate

The mark shows what’s typical for this job.

The parts of your job AI can already do most of:

Prepare documents
Compare a property with similar properties that have recently…
Review property listings, trade journals, and relevant literature,…

Your free lesson plan builds the skills that keep you ahead of AI.

A free set of short lessons, about 20 minutes each, at your own pace. No payment, no experience needed.

TURN THIS INTO SKILLS YOU CAN PROVE Early access

Earn a certificate in your job

A guided certificate program in AI-assisted Real Estate Sales Agents work. It covers the 30 AI-affected parts of your job and ends in a capstone a person reviews.

WHAT WE LOOKED AT

Your job, task by task.

30 of 33 tasks reviewed

This job has 33 core tasks. We went through 30 of them, one at a time.

Task by task, from the work Real Estate Sales Agents actually do. How we describe AI use in each task is our own read of it, not a measurement of whether AI can replace the job.

TASK 01
Prepare documents such as representation contracts, purchase agreements, closing statements, deeds, and leases.
AI DOES
Drafts standard contracts, fills in fields, flags missing info, and checks for common errors
YOU DO
Review every detail, apply local rules, and sign off with your license on the line
TASK 02
Compare a property with similar properties that have recently sold to determine its competitive market price.
AI DOES
Pulls comparable sales, flags price patterns, and drafts a CMA report draft
YOU DO
Weigh local nuance, property condition, and buyer demand that numbers miss
TASK 03
Review property listings, trade journals, and relevant literature, and attend conventions, seminars, and staff and association meetings, to remain knowledgeable about real estate markets.
AI DOES
Scans listings, summarizes journals, and highlights market trends
YOU DO
Attend events, read the room, and apply local knowledge to real decisions
TASK 04
Contact previous clients for prospecting of referral business.
AI DOES
Drafts personalized outreach emails and texts, suggests the best clients to contact, and tracks follow-up timing
YOU DO
Build on real shared history and genuine rapport that clients remember and trust
TASK 05
Advise sellers on how to make homes more appealing to potential buyers.
AI DOES
Generates staging checklists, pricing comparisons, and buyer preference trends by neighborhood
YOU DO
Walk the home in person and read what buyers in that specific market will actually pay for
TASK 06
Advise clients on market conditions, prices, mortgages, legal requirements, and related matters.
AI DOES
Pulls market trends, mortgage rate comparisons, and legal checklists instantly
YOU DO
Read the room and build trust with nervous buyers and sellers
TASK 07
Arrange for title searches to determine whether clients have clear property titles.
AI DOES
Searches property records, flags liens or ownership gaps, and drafts requests
YOU DO
Build relationships with title companies and make judgment calls on complex title issues
TASK 08
Investigate clients' financial and credit status to determine eligibility for financing.
AI DOES
Pulls credit reports, flags key financial ratios, and summarizes financing eligibility data
YOU DO
Read the whole client situation and build trust through honest conversations about their options
TASK 09
Contact property owners and advertise services to solicit property sales listings.
AI DOES
Drafts personalized outreach emails, researches property owner data, and suggests talking points
YOU DO
Build genuine rapport and read the owner's emotions and hesitations in real time
TASK 10
Conduct seminars and training sessions for sales agents to improve sales techniques.
AI DOES
Drafts slide decks, talking points, quizzes, and training scripts
YOU DO
Lead the live session, answer questions, and coach agents in real time
TASK 11
Coordinate appointments to show homes to prospective buyers.
AI DOES
Drafts messages, suggests time slots, syncs calendars, and sends reminders automatically
YOU DO
Show up in person and read what each buyer actually needs
TASK 12
Arrange meetings between buyers and sellers when details of transactions need to be negotiated.
AI DOES
Drafts scheduling emails, finds calendar openings, and prepares negotiation summaries
YOU DO
Read people's emotions and decide the right moment and approach for each meeting
TASK 13
Rent or lease properties on behalf of clients.
AI DOES
Drafts listings, screens tenants, compares rental prices, and generates lease summaries
YOU DO
Build trust with clients and negotiate terms face-to-face
TASK 14
Locate and appraise undeveloped areas for building sites, based on evaluations of area market conditions.
AI DOES
Pulls comparable sales, zoning data, demographic trends, and market reports to help rank potential sites
YOU DO
Visit sites in person and apply local knowledge to judge real growth potential
TASK 15
Secure construction or purchase financing with own firm or mortgage company.
AI DOES
Compares loan products, generates financing summaries, and flags rate changes
YOU DO
Build lender trust and walk clients through big financial choices
TASK 16
Confer with escrow companies, lenders, home inspectors, and pest control operators to ensure that terms and conditions of purchase agreements are met before closing dates.
AI DOES
Drafts follow-up emails, tracks deadlines, summarizes document status, and flags missing conditions
YOU DO
Pick up the phone, build trust with partners, and negotiate solutions when deals hit snags
TASK 17
Develop networks of attorneys, mortgage lenders, and contractors to whom clients may be referred.
AI DOES
Drafts outreach emails, organizes contact lists, and suggests local professionals to connect with
YOU DO
Show up in person, build trust, and nurture real relationships over time
TASK 18
Present purchase offers to sellers for consideration.
AI DOES
Summarizes offer terms, flags key differences between competing offers, and drafts talking points
YOU DO
Read the room, handle seller emotions, and negotiate face-to-face
TASK 19
Review plans for new construction with clients, enumerating and recommending available options and features.
AI DOES
Organizes available options, generates comparison sheets, and summarizes features clearly
YOU DO
Read the client's needs in real time and build trust face-to-face
TASK 20
Appraise properties to determine loan values.
AI DOES
Pulls comparable sales, market trends, and automated valuation estimates instantly
YOU DO
Walk the property, judge its true condition, and apply local knowledge no algorithm captures
TASK 21
Contact utility companies for service hookups to clients' property.
AI DOES
Drafts emails, finds utility company contacts, and fills out standard service request forms
YOU DO
Make the actual calls and navigate local utility rules yourself
TASK 22SOURCE-BACKED TASK
Display commercial, industrial, agricultural, and residential properties to clients and explain their features.
AI DOES
Creates virtual tours and property feature summaries
YOU DO
Read client needs and build trust
About this analysis
52% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium
TASK 23
Interview clients to determine what kinds of properties they are seeking.
AI DOES
Suggests interview questions and summarizes client preferences from notes
YOU DO
Build rapport and read what clients really mean beyond their words
TASK 24SOURCE-BACKED TASK
Solicit and compile listings of available rental properties.
AI DOES
Scrapes rental sites and compiles property listings
YOU DO
Verify details and judge market value
About this analysis
45% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium
TASK 25SOURCE-BACKED TASK
Promote sales of properties through advertisements, open houses, and participation in multiple listing services.
AI DOES
Creates listing descriptions and schedules showings
YOU DO
Build relationships and close the deal
About this analysis
42% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium
TASK 26
Coordinate property closings, overseeing signing of documents and disbursement of funds.
AI DOES
Drafts checklists, tracks closing steps, and flags missing documents
YOU DO
Show up in person, guide signers, and handle last-minute issues on the spot
TASK 27SOURCE-BACKED TASK
Act as an intermediary in negotiations between buyers and sellers, generally representing one or the other.
AI DOES
Drafts proposals and tracks negotiation history
YOU DO
Read people and build the deal
About this analysis
39% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium
TASK 28SOURCE-BACKED TASK
Generate lists of properties that are compatible with buyers' needs and financial resources.
AI DOES
Filters properties by budget, location, and basic criteria
YOU DO
Know what clients really want beyond the checklist
About this analysis
31% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium
TASK 29SOURCE-BACKED TASK
Answer clients' questions regarding construction work, financing, maintenance, repairs, and appraisals.
AI DOES
Provides instant answers from construction databases and guides
YOU DO
Read client needs and build trust
About this analysis
23% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium
TASK 30SOURCE-BACKED TASK
Evaluate mortgage options to help clients obtain financing at the best prevailing rates and terms.
AI DOES
Compares rates and calculates payment scenarios
YOU DO
Guide clients to their best choice
About this analysis
22% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium

START LEARNING AI

Practice AI.
Use your judgment.

There are 30 short lessons for this job, about 15 minutes each. Each one starts from a task above and teaches the part that stays with you.

Try a free lesson

AT A GLANCE

Occupation: Real Estate Sales Agents
SOC code: 41-9022
Tasks reviewed: 30 of 33

How we assess

PAY & OUTLOOK

Compare pay by state

Median pay (national): $52,830 · BLS OEWS 2025
Median pay (Colorado): $63,670 · BLS OEWS 2025
Employed (national): 193,370
Employed in Colorado: 6,120
Job outlook: +3.1% by 2034 · ~36,600 openings/yr

Wages from the U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics. National figures cover the United States. Job outlook is national.

How does this fit your work?

Earn a certificate in your job

Your job, task by task.

Prepare documents such as representation contracts, purchase agreements, closing statements, deeds, and leases.

Compare a property with similar properties that have recently sold to determine its competitive market price.

Review property listings, trade journals, and relevant literature, and attend conventions, seminars, and staff and association meetings, to remain knowledgeable about real estate markets.

Contact previous clients for prospecting of referral business.

Advise sellers on how to make homes more appealing to potential buyers.

Advise clients on market conditions, prices, mortgages, legal requirements, and related matters.

Arrange for title searches to determine whether clients have clear property titles.

Investigate clients' financial and credit status to determine eligibility for financing.

Contact property owners and advertise services to solicit property sales listings.

Conduct seminars and training sessions for sales agents to improve sales techniques.

Coordinate appointments to show homes to prospective buyers.

Arrange meetings between buyers and sellers when details of transactions need to be negotiated.

Rent or lease properties on behalf of clients.

Locate and appraise undeveloped areas for building sites, based on evaluations of area market conditions.

Secure construction or purchase financing with own firm or mortgage company.

Confer with escrow companies, lenders, home inspectors, and pest control operators to ensure that terms and conditions of purchase agreements are met before closing dates.

Develop networks of attorneys, mortgage lenders, and contractors to whom clients may be referred.

Present purchase offers to sellers for consideration.

Review plans for new construction with clients, enumerating and recommending available options and features.

Appraise properties to determine loan values.

Contact utility companies for service hookups to clients' property.

Display commercial, industrial, agricultural, and residential properties to clients and explain their features.

Interview clients to determine what kinds of properties they are seeking.

Solicit and compile listings of available rental properties.

Promote sales of properties through advertisements, open houses, and participation in multiple listing services.

Coordinate property closings, overseeing signing of documents and disbursement of funds.

Act as an intermediary in negotiations between buyers and sellers, generally representing one or the other.

Generate lists of properties that are compatible with buyers' needs and financial resources.

Answer clients' questions regarding construction work, financing, maintenance, repairs, and appraisals.

Evaluate mortgage options to help clients obtain financing at the best prevailing rates and terms.

Practice AI.Use your judgment.

Practice AI.
Use your judgment.