Skip to main content
Menu

JOB REPORT / 27-1011 · 16 TASKS

Art Directors.

Can AI do the work of Art Directors?

Mostly it works alongside you. Here is what shifts, task by task.

YOUR EXPERIENCE MATTERS

How does this fit your work?

How many tasks do you use AI to assist with at work?

Drag the dot. There’s no wrong answer; it starts at our estimate.

Starting pointOur estimate

The mark shows what’s typical for this job.

The parts of your job AI can already do most of:

  • Conceptualize and help design interfaces for multimedia games, products…
  • Manage own accounts and projects, working within budget…
  • Review illustrative material to determine if it conforms…

Your free lesson plan builds the skills that keep you ahead of AI.

A free set of short lessons, about 20 minutes each, at your own pace. No payment, no experience needed.

TURN THIS INTO SKILLS YOU CAN PROVE Early access

Earn a certificate in your job

A guided certificate program in AI-assisted Art Directors work. It covers the 15 AI-affected parts of your job and ends in a capstone a person reviews.

WHAT WE LOOKED AT

Your job, task by task.

15 of 16 tasks reviewed

This job has 16 core tasks. We went through 15 of them, one at a time.

Task by task, from the work Art Directors actually do. How we describe AI use in each task is our own read of it, not a measurement of whether AI can replace the job.

  1. TASK 01

    Conceptualize and help design interfaces for multimedia games, products, and devices.

    AI DOES

    Generates UI mockups, color palettes, icon sets, and layout variations on demand

    YOU DO

    Own the creative vision and decide what feels right for the player

  2. TASK 02

    Manage own accounts and projects, working within budget and scheduling requirements.

    AI DOES

    Drafts budget trackers, flags schedule conflicts, and summarizes project status

    YOU DO

    Own the final decisions on tradeoffs, timelines, and client communication

  3. TASK 03

    Review illustrative material to determine if it conforms to standards and specifications.

    AI DOES

    Checks technical specs, flags resolution issues, and compares files against measurable standards automatically

    YOU DO

    Trust your trained eye to judge creative quality, tone, and whether the work truly fits the vision

  4. TASK 04

    Work with creative directors to develop design solutions.

    AI DOES

    Generates draft concepts, mood boards, and layout options to spark ideas

    YOU DO

    Bring creative instinct and lead the real conversation with directors

  5. TASK 05

    Review and approve art materials, copy materials, and proofs of printed copy developed by staff members.

    AI DOES

    Checks grammar, flags layout problems, compares proofs to brand guidelines, and highlights inconsistencies

    YOU DO

    Make the final call on creative quality, tone, and whether the work truly fits the brand vision

  6. TASK 06

    Present final layouts to clients for approval.

    AI DOES

    Drafts presentation scripts, talking points, and client-ready slide decks

    YOU DO

    Read client reactions and steer the conversation with confidence

  7. TASK 07

    Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.

    AI DOES

    Summarizes client briefs, drafts agenda items, and suggests creative concepts to bring into the meeting

    YOU DO

    Lead the conversation, read the room, and build trust across departments

  8. TASK 08

    Negotiate with printers and estimators to determine what services will be performed.

    AI DOES

    Drafts talking points, summarizes vendor quotes, and flags cost differences

    YOU DO

    Build trust with vendors and make final calls on tradeoffs

  9. TASK 09SOURCE-BACKED TASK

    Prepare detailed storyboards showing sequence and timing of story development for television production.

    AI DOES

    Generates rough visual sequences and timing layouts

    YOU DO

    Direct the story's emotional flow

    About this analysis

    49% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium

  10. TASK 10SOURCE-BACKED TASK

    Create custom illustrations or other graphic elements.

    AI DOES

    Generates images from text prompts and style references

    YOU DO

    Guide the vision and refine until right

    About this analysis

    47% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium

  11. TASK 11

    Hire, train, and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.

    AI DOES

    Drafts job postings, screens resumes, and suggests training resources or onboarding materials

    YOU DO

    Read people, build trust, and guide creative growth through hands-on mentorship

  12. TASK 12SOURCE-BACKED TASK

    Mark up, paste, and complete layouts and write typography instructions to prepare materials for typesetting or printing.

    AI DOES

    Generates layouts and suggests typography specs

    YOU DO

    Judge visual impact and brand fit

    About this analysis

    43% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium

  13. TASK 13SOURCE-BACKED TASK

    Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.

    AI DOES

    Prepares client briefs and suggests presentation formats

    YOU DO

    Build trust and uncover real needs

    About this analysis

    32% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium

  14. TASK 14SOURCE-BACKED TASK

    Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound.

    AI DOES

    Generates layout options and suggests fonts and visuals

    YOU DO

    Choose what connects with your audience

    About this analysis

    29% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium

  15. TASK 15SOURCE-BACKED TASK

    Research current trends and new technology, such as printing production techniques, computer software, and design trends.

    AI DOES

    Scans feeds and summarizes trend reports

    YOU DO

    Spot what's worth your attention

    About this analysis

    0% · Methodology: exposure-v1 · Analysis date: unavailable · Confidence: medium

START LEARNING AI

Practice AI.
Use your judgment.

There are 15 short lessons for this job, about 15 minutes each. Each one starts from a task above and teaches the part that stays with you.

Try a free lesson
Data sources and attribution

This page includes information from the O*NET 30.3 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. rtwoai has modified all or some of this information. USDOL/ETA has not approved, endorsed, or tested these modifications. O*NET® is a trademark of USDOL/ETA.

Wage and employment figures are from the U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (2025). Job outlook is from the BLS Employment Projections program, 2024–34. BLS data are in the public domain. BLS has not reviewed or endorsed this page.

Task collaboration data is from the Anthropic Economic Index, release 2025-03-27, used under the CC BY 4.0 license. Anthropic has not reviewed or endorsed this page.

How we describe AI use in each task is our own characterization, not a measurement of whether AI can replace this job. Microsoft note that their metrics "should not be misconstrued or misrepresented as measuring the ability of AI to replace jobs," and that there is more to an occupation than the sum of its tasks.

Can AI do the work of Art Directors? — rtwoai